About VALSTR

    Helping organisations find the AI worth building

    VALSTR was built by data and AI leaders who watched too many strategies fail - not for lack of ambition, but because no-one could tell which AI was worth backing. We exist to fix that.

    VALSTR team collaborating on data strategy

    Built by data leaders, for data leaders

    VALSTR was founded by one of Europe's most experienced Chief Data Officers with a clear mission: to systemise the principles and frameworks that consistently deliver value from data and AI investments.

    After hundreds of consulting engagements across 18+ industries globally, the VALSTR team observed the same pattern: organisations struggle to connect data strategy to business outcomes, leading to wasted investment, duplicated effort, and stalled transformation.

    The VALSTR Platform is the answer - built to turn data and AI ambition into measurable business outcomes, and purpose-built to solve one of the most persistent challenges in modern organisations.

    Our Values

    What drives us

    Value Driven

    Every feature, every decision starts with measurable business value. We build what matters.

    Radical Transparency

    Open communication, traceable outcomes, and clear alignment. No black boxes, ever.

    Pragmatic Innovation

    We push boundaries in data strategy and AI planning while staying grounded in what works.

    Our Philosophy

    Why VALSTR exists

    Founder Expertise

    Founded by one of Europe's most experienced Chief Data Officers with a history of industry transformation across 18+ industries.

    Systemised Framework

    VALSTR systemises principles and frameworks to consistently deliver value from data and AI investments - replacing ad-hoc approaches with repeatable systems.

    Empowerment Philosophy

    VALSTR empowers organisations to build internal capabilities, reducing reliance on costly consultants and building lasting institutional knowledge.

    Continuous Evolution

    VALSTR adapts to global data and AI leaders' needs, regulatory changes, and technological advancements - ensuring the platform always reflects current best practices.

    Leadership

    Meet the team

    Simon Asplen-Taylor

    Founder & CEO

    One of Europe's most experienced Chief Data Officers. Author of 'The 15 Things You Need to Become Data & AI Value Driven'. Founded VALSTR to systemise the principles and frameworks that consistently deliver value from data and AI investments.

    Data Strategy Team

    Consulting & Delivery

    Experienced data leaders with hundreds of consulting engagements across 18+ industries globally, bringing real-world transformation experience into the platform.

    Product Team

    Engineering & Design

    Building the VALSTR Platform with deep domain expertise and embedded AI-assisted reasoning to turn data and AI ambition into measurable business outcomes.

    Client Success

    Customer Outcomes

    Dedicated to ensuring every client achieves measurable, sustainable value from their data & AI investments through structured onboarding and continuous support.

    VALSTR platform preview

    Ready to turn your data strategy into measurable outcomes?

    See how the VALSTR Platform can help your organisation plan, prioritise, and prove the value of data & AI.